Tiered video game pricing is a necessary evil

Ubisoft is not the most popular video game publisher these days. Popular search results for “Why is Ubisoft —” tend to point you toward “so bad,” “not working,” or “hated.” Regardless, the game maker best known for Assassin’s Creed, Rainbow Six, Far Cry, and Watchdogs notched a huge win by landing itself a Star Wars…

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