The Secret Society of Formula 1’s Social Media Admins
It was 9 a.m. on a Monday in Manhattan, 3,406 miles from Aston Martin F1 Team’s headquarters in Silverstone, and Jimmy Horne found himself in a party store. The team’s TikTok following teetered on 999,999. The face behind the account glanced from one party horn to another. As the number ticked to one digit, Horne began…